In case you haven’t noted, Facebook is going to make it tougher for you to get your content noticed.  

While it might be due to the elevated amount of content on Facebook and an pursuit to crack down on spammy and invaluable content, it seems to be an intention to make people pay for promoted posts and advertising.

Just like everything online, strong content will always triumph and with these tricks of the trade I’m about to mention, you might be able to hike your influence on Facebook without having to pay for promoted posts or ads.

Create awesome content

This is the prime and leading edge thing you should brainstorm about. Excellent and fascinating content that communicated straightforward to your consumers , fans, and target audience is the finest thing you can do. But it does crave a game plan. I think the best approach to have something to contribute is to blog, take photos, and create an online persona. When you have great content on your website and other online sites, it’s easier to have something of VALUE to share.

Embed your post

It is expected that your audience is hanging out all over the web and not only on Facebook. You can prolong the influence of your Facebook post by embedding that post on your blog. This will get your Facebook posts in front of your website viewers and allow them to communicate with your Facebook content off Facebook.

Encourage likes and shares

The way Facebook algorithm works, the more liked and commented on your Facebook post is the more viewers it will reach. One effortless way to get something imperative out is to inspire your fans to like it or share it with their network.   You can only do that with really great content.  If the content is great, viewers will like it.  But don’t ask for likes or shares, this could infact agonize you.  If you’ve done a good job constructing a relationship with your fans you will see that this will be easy to attain.

Ask fans to receive notification

To get notifications on Fan page content, hover over the “Like” image and click notifications. Once you do that, every time that page is updated you will receive a current notification. There’s nothing false in asking your fans to do the same for your Fan page. Once again, if you have the relationship built, share astonishing content and don’t over post, your fans will be cheerful to do this. After all, they want to see your notifications, right?

Provide reasons to comment

Commenting is one of the best ways to increase the viewers on your content. Try to take off  individual post with a comment from the Fan page and your personal page to get the conversation going. It is also a good idea to ask questions or give incentives to boost commenting. Both of these tactics work, and I endorse you try it.

Blend your content

The common speculation used to be that individual post should have an image attached. While this is an exponential tactic because it has an elongated shelf-life, it is wise to mix it up. Links now show up on News Feeds the same size of images which escalate the click-through.

Become a content curator

Once again, it all comes back to tremendous content. When you have great content to share, more people are going to tune in. Share articles, images, and videos that will keep your fans coming back for more. The more often one person connects with your content will impel how often they see your content. Be focused with your content and your true and loyal fans will love it!

Create fan page relationships

There are a few ways to go about this. One way is to share other fan page content. Because individuals are sharing the content of huge publications and brands, you might want to think about focusing on middle sized fan pages instead as they will notice it more. When you give love to other Fan pages, they will likely return the favor and share your content. You can also tag pages within your posts. The other Fan page will see your tag and hopefully be happy. In order to build a successful relationship you have to think about this. You scratch my back and I’ll scratch yours. It’s a two way street people!

Obviously, every audience is distinct and not everything is going to work for you. But in business it is all about experimenting and figuring out what works for you.